Privacy Policy

1. Introduction

Arcadia Care Center ("we," "us," or "our"), located at 1601 S Baldwin Ave, Arcadia, CA 91007, is committed to protecting the privacy and security of personal and health information we collect from residents, families, prospective residents, job applicants, and website visitors. This Privacy Policy explains what information we collect, how we use it, and the rights you have regarding that information. This policy applies to our website at arcadiahcc.com and the services we provide.

2. Information We Collect

We collect several categories of information, depending on how you interact with us:

1. Contact Information: Name, email address, phone number, and mailing address submitted through our contact forms, tour requests, admissions inquiries, or employment applications.
2. Health Information: Medical history, diagnoses, insurance details, and care-related information provided during the admissions process or care planning, which is protected under HIPAA.
3. Employment Information: Work history, qualifications, and references submitted through our careers application form.
4. Technical & Browsing Data: IP address, browser type, device type, pages visited, and usage analytics collected automatically through cookies and similar technologies.

3. How We Use Your Information

We use the information we collect to:

• Respond to inquiries, schedule tours, and coordinate admissions.
• Provide, coordinate, and improve skilled nursing and rehabilitation care.
• Process employment applications and communicate with candidates.
• Communicate with families, caregivers, and healthcare providers.
• Maintain records as required by federal and California health regulations.
• Improve our website, services, and overall patient experience.
• Comply with legal, billing, and regulatory obligations.

4. Cookies and Tracking Technologies

Our website uses cookies and similar tracking technologies to enable core functionality, analyze traffic, and improve the user experience. Cookies may include analytics tools (such as Google Analytics) and a live chat widget that helps visitors request information and schedule tours. You may control or disable cookies through your browser settings; however, some features of the site may not function properly without them.

5. Third-Party Services and Data Sharing

We work with trusted third-party service providers that help us operate our facility and website. These include:

• Customer Relationship Management (CRM): A CRM platform that processes contact, admissions, and employment form submissions so our team can respond to your inquiry.
• Live Chat Widget: A third-party chat tool embedded on our site that helps visitors request information and schedule tours.
• Embedded Maps: Google Maps is used to display our location and may set its own cookies when the map is interacted with.
• Analytics: Traffic and usage analytics tools that help us understand how visitors use the site so we can improve it.

These providers process information on our behalf and under contractual obligations to safeguard your data. We do not sell personal data to third parties for marketing purposes. Health information shared during admissions or care is handled in accordance with HIPAA and applicable California law.

6. Data Retention and Security

We retain personal and health information only as long as necessary to fulfill the purposes described in this policy, comply with legal and regulatory recordkeeping requirements, and resolve disputes. Health records are retained in accordance with California and federal medical record retention laws. We employ reasonable administrative, technical, and physical safeguards designed to protect your information against unauthorized access, loss, or disclosure.

7. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

• California (CCPA/CPRA): You may request access to, deletion of, or correction of your personal information, and you may opt out of the "sale" or "sharing" of personal data. You may also designate an authorized agent to make requests on your behalf.
• European Union / UK (GDPR/UK GDPR): You may have rights to access, rectify, erase, restrict processing, port your data, and object to processing, and to withdraw consent where processing is based on consent.
• HIPAA: You have rights regarding your protected health information, including the right to request access, amendments, and an accounting of disclosures.

To exercise any of these rights or to request deletion of your information, contact us at info@arcadiahcc.com. We will respond within the timeframe required by applicable law.

8. Children's Privacy

Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided us with personal information, please contact us so we can promptly delete it.

9. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, legal requirements, or operational needs. The "Last Updated" date above indicates when the policy was last revised. We encourage you to review this page periodically.

10. Contact Information